A coffee cup advertising campaign is a powerful way to reach potential customers. Local coffee cafe and restaurant patrons tend to conduct other business locally and they will go out of their way to support other local business. When you advertise on a coffee cup, your message is getting in front of people who would prefer to do business with you - if they had your information!

The benefits of cup advertising aren't limited to cafes and restaurants. Consider this:

o The average coffee consumer will spend 49 minutes with your sleeve
o The average recall of the information on the sleeve is 65%.
o in addition to the consumer holding the cup, the average sleeve is viewed by six additional consumers

Anyone that wants to reach their audience can take advantage of those figures - non-profits, event organizers, churches...

As coffee cafe owners, we found that there is real power in local businesses working together. We've established an extremely effective method for establishments using cup cups to work with other local businesses to benefit each other. We match interested advertising partners - who utilize the space on either side of the cup for their marketing message - with a host business whose brand/logo appears on the front of the sleeve. We call it a “Media Match” - when businesses collaborate like this, real energy is created!